The Starr Conspiracy is an experience agency for Work Tech companies.
Put your people first and everything else grows.
For companies changing the world of work that seek CX velocity, we offer a unique perspective and a different approach than other agencies, consultants, and analysts. We live at the intersection of strategy, research, programs, technology, and business results.
We’re ready to be your partner as you create defining moments for your prospects and customers as you shape the new world of work.
1,000+ of the world’s leading Work Tech brands can’t be wrong
Our industry expertise
We don’t just work in Work Tech, we are a key part of the industry.
We put our hundreds of years of industry expertise to work for our clients. In Work Tech, where the average tenure of a marketer is about 18 months, our people provide valuable institutional memory for our long-term clients. On their fifth anniversary, we welcome our veterans into The Inner Ring, a secret society of hardcore marketing rock stars who are ride or die for the brand.
Why choose us?
The way we work
We work with a flat, decentralized org structure that allows people to flow to the work and get stuff done faster. We also work with our customers in a spirit of true co-creation. The goal is a great experience — and better results — faster.
Get the job done
This approach is designed to support your ongoing needs over time. It’s not a retainer; it’s like a Netflix subscription. Need to pause or cancel? No problem. You can terminate at the end of the month.
This approach is best for completing a specific, defined project (such research reports, messaging projects, websites, etc.). Scope it, sign it, do the work, done.
This approach offers the advantages of a subscription with the more focused definition of a project. You provide the work for a defined set of deliverables. We manage that work and work and account for the budget. There’s always the flexibility to shift budget to new deliverables as your needs change.
We offer turnkey digital media management, including strategy, vendor management, budgeting, and reporting. We have deep relationships with Work Tech industry vendors — HR, HCM, learning, etc. We are also a certified Google partner and offer global capabilities.
Work Tech insights
The world of work is always changing. Keep pace with the trends shaping how work gets done, the tech that makes it possible, and the market forces shaping innovation.
hey, Bret Starr!Get insightful analysis of all things Work Tech from Founder and CEO Bret Starr and a rotating cast of experts. It’s kind of like if the Inc. magazine had 2.5 beers.
For people leaders, future Work Tech tycoons, and investors, we’ve got all the knowledge your inbox can handle.
For those who are smart but in a hurry, our resource library is chock-full of Work Tech industry insights and CX hacks to accelerate your growth.
A new kind of agency
The Starr Conspiracy is different by design.
The typical agency model?
Hire a bunch of bright, ambitious young professionals.
Grind them into the dirt with overwork.
Burn out and churn most of those people in a few years.
Repeat Step 1.
We don't play that.
The longer our people stay, the greater their industry expertise. That’s why we strive to create a work experience focused on sustainable high performance. It’s a formula for everyone’s growth and success — our people, our agency, and our customers.
Our leadership team
We’re decentralized by nature, but we do put a lot of stock in the thoughtful shaping of our purpose, our strategic vision, and our culture.
Founder & Co-CEO
Partner & CRO
Partner & COO
Vice President of Operations
JJ La Pata
Vice President of Digital Strategy & Insights
Director of Marketing